Social media allows for meaningful engagement across multiple platforms. Considering the sheer number of competing channels, even the most well-developed content can get lost in the shuffle. Join Adam Mayer and Jeff Poulos of Montclair State University for an in depth look at podcasting—a simple digital solution designed to keep your constituents informed by supplying them with up-to-the-minute, need-to-know info. This take on podcasting promises to be informative for both seasoned podcasters and those starting from scratch.
Following this program, you will be able to:
- Develop an effective podcast with regard to both format and content;
- Understand how to identify and institute content-rich programming;
- Strengthen strategic partnerships, incorporate constituent-wide collaboration and market content; and
- Use data and research presented to implement best practices and immediate take-aways that support and promote key understanding of content.